Greenleaf Trust Has $6.10 Million Stake in Booking Holdings Inc. (BKNG)

Greenleaf Trust increased its holdings in shares of Booking Holdings Inc. (NASDAQ:BKNG) by 2.7% during the first quarter, according to its most recent filing with the Securities & Exchange Commission. The firm owned 3,498 shares of the business services provider’s stock after acquiring an additional 93 shares during the period. Greenleaf Trust’s holdings in Booking were worth $6,104,000 as of its most recent SEC filing.

Several other large investors have also bought and sold shares of the company. Shine Investment Advisory Services Inc. grew its position in shares of Booking by 6.4% during the 4th quarter. Shine Investment Advisory Services Inc. now owns 100 shares of the business services provider’s stock valued at $172,000 after acquiring an additional 6 shares during the period. Cypress Capital Management LLC grew its position in shares of Booking by 1.4% during the 4th quarter. Cypress Capital Management LLC now owns 422 shares of the business services provider’s stock valued at $727,000 after acquiring an additional 6 shares during the period. Cypress Capital Group grew its position in shares of Booking by 2.5% during the 4th quarter. Cypress Capital Group now owns 244 shares of the business services provider’s stock valued at $420,000 after acquiring an additional 6 shares during the period. Magellan Asset Management Ltd grew its position in shares of Booking by 4.4% during the 4th quarter. Magellan Asset Management Ltd now owns 165 shares of the business services provider’s stock valued at $284,000 after acquiring an additional 7 shares during the period. Finally, Budros Ruhlin & Roe Inc. grew its position in shares of Booking by 7.4% during the 1st quarter. Budros Ruhlin & Roe Inc. now owns 130 shares of the business services provider’s stock valued at $227,000 after acquiring an additional 9 shares during the period. Hedge funds and other institutional investors own 95.44% of the company’s stock.

BKNG has been the topic of a number of analyst reports. Deutsche Bank upgraded Booking from a “hold” rating to a “buy” rating and raised their target price for the company from $2,150.00 to $2,370.00 in a research report on Tuesday, February 5th. Cowen raised their price target on shares of Booking from $2,200.00 to $2,300.00 and gave the company a “positive” rating in a research note on Thursday, February 21st. Bank of America reaffirmed a “buy” rating and issued a $2,400.00 price target (up from $2,300.00) on shares of Booking in a research note on Tuesday, February 26th. Piper Jaffray Companies lowered shares of Booking from an “overweight” rating to a “neutral” rating and decreased their price target for the company from $2,100.00 to $1,800.00 in a research note on Thursday, February 28th. Finally, Atlantic Securities lowered shares of Booking from an “overweight” rating to a “neutral” rating in a research note on Thursday, February 28th. One research analyst has rated the stock with a sell rating, fifteen have issued a hold rating and thirteen have given a buy rating to the stock. The company presently has an average rating of “Hold” and an average target price of $2,075.09.

BKNG opened at $1,752.23 on Tuesday. The company has a debt-to-equity ratio of 1.34, a quick ratio of 1.27 and a current ratio of 1.27. Booking Holdings Inc. has a 1-year low of $1,606.27 and a 1-year high of $2,162.91. The company has a market capitalization of $77.37 billion, a price-to-earnings ratio of 18.92, a price-to-earnings-growth ratio of 1.40 and a beta of 1.04.

Booking (NASDAQ:BKNG) last released its earnings results on Thursday, May 9th. The business services provider reported $11.17 earnings per share for the quarter, missing the Zacks’ consensus estimate of $11.26 by ($0.09). Booking had a return on equity of 48.32% and a net margin of 28.79%. The business had revenue of $2.84 billion during the quarter, compared to analysts’ expectations of $2.93 billion. During the same period last year, the business earned $12.34 earnings per share. The company’s revenue for the quarter was down 3.1% compared to the same quarter last year. Sell-side analysts forecast that Booking Holdings Inc. will post 100.99 EPS for the current fiscal year.

In other news, CEO Gillian Tans sold 321 shares of Booking stock in a transaction that occurred on Monday, April 15th. The shares were sold at an average price of $1,834.00, for a total transaction of $588,714.00. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Also, Director Jeffrey E. Epstein sold 250 shares of Booking stock in a transaction that occurred on Tuesday, March 5th. The shares were sold at an average price of $1,715.00, for a total transaction of $428,750.00. The disclosure for this sale can be found here. Insiders sold a total of 1,498 shares of company stock worth $2,657,620 over the last three months. Corporate insiders own 0.24% of the company’s stock.

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Booking Profile

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

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Institutional Ownership by Quarter for Booking (NASDAQ:BKNG)

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